US Alzheimer’s patients and their families have urged physicians and advocacy groups to deliver an off-label cancer drug proved to reverse the disease in mice.

A flurry of calls from patients came after it was revealed in a recent study that skin cancer drug bexarotene was found by researchers to clear amyloid-beta, the main component of destructive amyloid plaques, from the brains of Alzheimer’s mice, and stimulated the rapid reversal of cognitive, social, and olfactory deficits and improved neural circuit function.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Alzheimer’s Foundation of America chief executive Eric Hall told the Wall Street Journal, "The Alzheimer’s community is very desperate for anything that shows any sign of hope or promise." While he is "cautiously optimistic" about the drug, he warned: "I don’t think people should be taking this in their own hands or running to it."

Bexarotene is sold under the name Targretin in the US and is owned and marketed by Japan-based Eisai Co.

Pharmaceutical Technology Excellence Awards - Nominations Closed

Nominations are now closed for the Pharmaceutical Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Imagene’s Oncology Intelligence (OI) Suite has won the Innovation Award for Precision Oncology, for transforming how pharma designs and runs oncology trials. From AI-driven biomarker discovery to smarter patient stratification, see how Imagene is cutting time, cost and risk in cancer drug development.

Discover the Impact