As consumers become more knowledgeable and demanding on the different delivery formats available, the stakes for creating the next super pill increases.

Softigel aims to deliver effective solutions to brands and consumers through Unigel™, the new smart softgel which lets multi-functional ingredients exist in one single dose.

Consumers are prioritizing their health more than before, taking preventative healthcare measures. However, while the intention to eat more nutritious food and do enough physical exercise is high, lack of time, energy and money is preventing them from doing so.

This is leading to a growing demand for quick and convenient solutions, which enables them to better control their nutrition.