Blue Ocean Strategy

It’s very easy to go about your day-to-day life without thinking about the impact the products you buy and use have on the environment. Although there has been a surge in interest in single-use plastics, the reality is that many of us aren’t aware of the damage we’re doing to the planet. Every day, we use items and dispose of packaging, which may well be made from unsustainable resources and could end up in the ocean. Packaging is a problem, so what can we do about it? Pharmaceutical companies are participating in a wider effort to minimise waste, invest in sustainability and develop new materials that are more environmentally-friendly. This guide will provide information about the risks posed by packaging and details about how companies are changing the way they work to protect the environment.