ICD Research Pharmaceutical Industry Research

ICD Research has launched the Industry Outlook report series revealing how in light of the uncertain economic climate, buyer’s procurement and business needs and supplier’s marketing practices are changing.

The reports have been created based on 10,000 executive interviews in Q2 2009 across 22 verticals globally from our exclusive Industry Insight Panel. The research is evaluated by our in-house analysts for insights into buying and selling methods during this difficult business climate.

These reports will provide you with the understanding of how recession and recovery are shaping your customers and competitors spending, strategy and annual budgets for 2010.

The research enables you to drive revenues by understanding future product investment areas and growth regions by leading industry players and formulate effective sales and marketing strategies by identifying how marketing and procurement budgets are changing and where spend will be directed in the future.

The Global Drug Manufacturing Industry Outlook allows you to identify and make the most of the opportunities in your sector. The reports will give you the information you need to make informed decisions about your marketing and sales strategies for the remainder of 2009 and into 2010.

Global Drug Manufacturing Industry Outlook to 2010: Buyer spend and procurement strategies and the impact of recession and recovery

Global Drug Manufacturing Industry Outlook to 2010 is a new report published by ICD Research that analyzes how drug manufacturing companies products and services spend, procurement strategies and practices and business are being affected by the recession.

In an uncertain economic climate this report gives you access to the category-level spending outlooks, buyer budgets, supplier selection criteria, business challenges and investment opportunities of leading purchase decision makers.

The report also identifies buyers and suppliers future growth, M&A and investment expectations. The research is based on an extensive survey of senior and C-level industry executives from our market leading panels.

Global Drug Manufacturing Industry Outlook to 2010: Marketing & sales strategies and the impact of recession and recovery

Global Drug Manufacturing Industry Outlook to 2010: Marketing & Sales Strategies and the Impact of Recession and Recovery is a new report published by ICD Research that analyzes how drugs manufacturer’s and equipment, materials and service supplier’s media spend, marketing and sales strategies and practices and business are being affected by the recession.

In an uncertain economic climate this report gives you access to the media channel spending outlooks, media budgets, marketing agency selection criteria, business challenges and sales tactics of leading buyers and suppliers.

The report also identifies drug manufacturers and suppliers future growth, M&A and investment expectations. The research is based on an extensive survey of senior and C-level industry executives from our market leading panels.

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John Carpenter House

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