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Qorpak Relaunches Website to Improve Shopper Experience

Qorpak has announced a newly upgraded website that benefits its wide customer base, from Fortune 500 companies to emerging enterprises.

For more than 30 years, Qorpak’s packaging and supplies have played a vital role in the daily functioning of laboratories throughout a range of industries.

With a contemporary feel and eCommerce interface, the relaunched website promotes Qorpak’s extensive assortment of products for laboratories with an easier and more robust shopping experience.

Qorpak’s new web platform offers important features, including:

  • Greater product selection with more than 7,000 items online
  • Easier navigation with improved category and sub-category hierarchies so customers can quickly find what they need
  • More information on value-added services, such as customer-specific case packing and labelling to improve efficiency in the lab
  • Improved customer portals to allow customers to log-in and see customised information, streamlining the process of restocking supplies
  • Better shipping to shorten lead times and offer better delivery options
  • Single-page checkout that makes purchasing from Qorpak as easy as ordering from eCommerce websites

Qorpak business development analyst Jennifer Elliott said: "Our website is a critical channel for us and our customers.

"This refresh ensures our company’s uniqueness and leadership in the market is reflected in the quality of both the look and functionality of our site."

The new Qorpak site continues a successful relationship with Ignify, a Microsoft Partner of the Year since 2010.

Elliott said: "We started working with Ignify in 2009. When it came to relaunching our site, we evaluated other providers, but it was clear that Ignify eCommerce’s capabilities and track-record were a perfect fit for us."

The relaunched website is part of a broader growth strategy for Qorpak, which has experienced double-digit organic growth over the last five years.

This momentum is helped by the company’s focus on customers, a long-standing track-record of on-time delivery, and an expert sales and support team.

Qorpak is investing for more growth, which includes adding new items and sales staff across the country, as well as increasing warehouse space.

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